PRAXIS is an acronym for the Public Relations And Corporate Communications India Summit. It is the world's largest festival of Reputation Management professionals (also know as Public Relations practitioners). The summit was born in November 2012 and travels to different cities annually. The organisers, who comprise a dozen volunteers from different organisations do not repeat venues, speakers, bands and the menu.

The purpose of PRAXIS is to offer the fraternity a platform to gather, learn, share and engage. In Latin, PRAXIS means 'to act' or 'to do'. During the two-day summit over 500 professionals travel mainly from the three major metros to listen to speakers from India and overseas who share insights on a theme. A live music performance on the first night and the Fulcrum Awards, post PRAXIS on the second night make the experience lively.

The summit is supported by the leading PR firms based in India and is affordable to those who plan well in advance to attend. Participants include senior communications directors, CEOs of PR firms, middle management - both from consulting firms and in-house as well as representatives from support companies. The conference ensures that the audience stays in one or two official hotels which ensures bonding and time to connect. Reputation Today magazine was born at PRAXIS.




PRAXIS starts with lunch at 1 pm on Friday, 5th August and ends post dinner at 10 pm on Saturday, 6th August. We recommend arriving in Chandigarh on Friday late morning and leaving Chandigarh anytime on Sunday morning.
Schedule is subject to minor changes.

  • Day 01

    Friday, 5th August, 2022

  • Day 02

    Saturday, 6th August, 2022

  • Day 03

    Sunday 7th August, 2022

12 noon

Summit Check-in & Welcome Lunch

2:00 pm

SCoRe Convocation

2:30 pm

Indian Public Relations Annual Survey (IPRAS) Report by SCoRe Insights

2:45 pm

Felicitation Speech by Atul Sharma, President PRCAI & Managing Director Ruder Finn India

3:15 pm

Inaugural Address - Futureproofing PR: Learnings from the World of Luxury

Ipsita Das, Managing Director - Moët Hennessy India followed by a conversation with Noopur Sharma, Director & Lifestyle Practice Head – PR Pundit

4:00 pm

Magazine Unveiling

4:30 pm

Break for Group Photograph

5:00 pm

Welcome Address

5:15 pm

Keynote Address 1 – Whole Numbers & Half Truths

Rukmini S, Data Journalist and Author followed by a conversation with Arpit Garg, Vice President, Adfactors PR

6:00 pm

Keynote Address 2 – Revamping Communications for the Digital Age

Michael Stewart, Global Corporate Affairs & Communications Leader, PwC followed by a conversation with Vandana Sandhir, India Lead Six Degrees BCW & Chief Client Strategy Officer, BCW India Group

6:45 pm

Keynote Address 3 – The Role of Organisation Culture as a Component of Public Relations

Yeshasvini Ramaswamy, CEO, Great Place To Work®, India followed by a conversation with Vineet Handa, Founder & CEO - Kaizzen

7:30 pm

Keynote Address 4: Futureproofing Public Relations

Rohit Bansal, Group Head, Corporate Communications, Reliance Industries

8:15 pm

SuperNight - Cocktails, Conversations & Dinner

9:15 pm

Live Concert by Euphoria

11:00 pm

End of Day 1

07:15 am

Breakfast in Respective Hotels

09:00 am

Lucky Draw

09:50 am

Panel Discussion with Global Indians – Futureproofing Public Relations from a Global Lens

Abhinav Kumar, CMO & CCO, Global Markets – Tata Consultancy Services;

Bodhi Satya Basu Thakur, Senior Vice President/Ford EV Comms Lead, WPP/H&K Strategies

Lavanya Wadgaonkar, Global Vice President, Communications - Nissan Motor Company;

Sahana Prabhakar, Head of Communications, APAC & India – Alcon;

Moderator – Heena Kanal, VP & Head, Corporate Communications - Cipla

10:50 am

Panel Discussion with New-Age PR CEOs – Futureproofing Public Relations from an India Lens

Abhilasha Padhy, Co-founder & Joint Managing Director, 80dB Communications

Kunal Arora, Managing Director – Edelman Digital

Munavar Attari, Managing Director - FleishmanHillard India;

Ritika Jauhari, President, Strategy & New Business Development – SPAG;

Moderator - Krishna Vilasini, Director, Corporate Affairs & Engagement- LOreal

11:40 am

Keynote Address 5 - The Purpose of Sustainability in Futureproofing your Communications

Kass Sells, Global Chief Operating Officer & President International - WE Communications followed by a conversation with Rakhee Lalvani, Founder – Rakhee Lalvani & Associates

12:25 pm

Keynote Address 6 How Public Affairs will look like in the New Normal

Brad Staples, Chief Executive Officer – APCO Worldwide followed by a conversation with Ramya Rajagopalan, Head of Communications & Diversity – Siemens India.

1:15 pm


2:30 pm

Keynote Address 7 The Changing Face of Journalism

Shekhar Gupta, Founder & Editor-in-Chief - ThePrint followed by a conversation with Chhavi Leekha, AVP, Corporate Communications & Brand Reputation - IndiGo

03:15 pm

Keynote Address 8 Getting down to business: Ready to be a business partner?

Greishma Singh, Vice President, Customer & Commercial Leadership - Coca-Cola India and South West Asia followed by a conversation with Mukesh Kharbanda, Managing Director – Fuzion PR

04:00 pm

Keynote Address 9 - A Special Session on the Future of Business Gul Panag Actor & Entrepreneur followed by a conversation with Lloyd Mathias, Business Strategist

04:45 pm

Closing Remarks & Vote of Thanks

05:15 pm

90 minute break

07:00 pm

Fulcrum Awards Night organised by Promise Foundation & PRMoment India

07:30 pm

Doors Open to Regency Ballroom for Awards Ceremony

09:15 pm

Cocktails & Celebration Dinner followed by DJ Night

11:30 pm

End of Day 2

7:30 am

Breakfast in respective hotels and Check Out - Individuals are free to explore the city of Chandigarh on their own


PRAXIS Registration -
Ticket #1
INR 20,000/- ($300) per person

This includes:

* Access to the event

* Four major meals on two days (2 lunches and 2 dinners with drinks)

* Access to the Fulcrum Awards night

PRAXIS Registration with stay (Hometel) -
Ticket #3
INR 25,000/- ($400) per person

This includes:

* Stay in Hometel in double occupancy room

* Access to the event

* Four major meals on two days (2 lunches and 2 dinners with drinks)

* Access to the Fulcrum Awards night

PRAXIS Registration with stay (Hyatt Regency) -
Ticket #4
INR 30,000/- ($500) per person

This includes:

* Stay in Hyatt Regency in double occupancy room

* Access to the event

* Four major meals on two days (2 lunches and 2 dinners with drinks)

* Access to the Fulcrum Awards night


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