PRAXIS is an acronym for the Public Relations And Corporate Communications India Summit. It is the world's largest festival of Reputation Management professionals (also know as Public Relations practitioners). The summit was born in November 2012 and travels to different cities annually. The organisers who comprise a dozen volunteers from different organisations do not repeat venues, speakers, bands and the menu.
The purpose of PRAXIS is to offer the fraternity a platform to gather, to learn, to share and to engage. In Latin, PRAXIS means 'to act' or 'to do'. During the two day summit over 500 professionals travel mainly from the three major metros to listen to speakers from India and overseas who share insights on a theme. A live music performance on the first night and the Fulcrum Awards, post PRAXIS on the second night make the experience lively.
The summit is supported by the leading PR firms based in India and is affordable to those who plan well in advance to attend. Participants include senior communications directors, CEOs of PR firms, middle management - both from consulting firms and in-house as well as representatives from support companies. The conference ensures that the audience stays in one or two official hotels which ensures bonding and time to connect. Reputation Today magazine was born at PRAXIS.
Day 1 - Friday, 27th September |
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|---|---|---|
| TIME | SESSION DETAILS | SPEAKERS |
| 12 noon | Summit Check-in | |
| 12:30 pm | Welcome Lunch | |
| 1.15 pm | PRAXIS Masterclasses with | Aparna Jain, Author & CEO - Zebraa Works Patrice Tanaka, Chief Joy Officer - Joyful Planet Dr Samir Parikh, Director - Fortis Hospital - Mental Health & Behavioural Sciences Group |
| 3.15 pm | Group Photograph | |
| 3:45 pm | Welcome Address | |
| 4.15 pm | Keynote Address 1 | Shiv Shivakumar, Group Executive President, Corporate Strategy - Aditya Birla Group |
| 5:00 pm | Keynote Address 2 - In Brands, We Trust | Matthew Harrington, Global COO - Edelman followed by a conversation with Arun Sudhaman, CEO & Editor-in-Chief - The Holmes Report |
| 5.45 pm | Keynote Address 3 - Can Trust be Measured? | Johna Burke, Managing Director - AMEC followed by a conversation with Deepshikha Dharmaraj, Managing Director - Genesis BCW |
| 6.30 pm | PRCAI | State of the Business Report |
| 6:45 pm | Speeches of Inspiration - Powered By Aditya Birla Group | Aditi Prasad, COO - Robotix Learning Solutions Afreen Akhtar,Writer & Women’s Rights Activist Shahnaaz Khan, Peace and Conflict Researcher and Educator |
| 7.30 pm | Felicitations | |
| 7.45 pm | MSL Super Night | Power Talk by Anand Sankar, Founder - Kalap Trust |
| 8.30 pm | Cocktails | Conversations and Dinner |
| 9:00 pm | Concert | The Local Train |
| 10:30 pm | End of Day One | |
Day 2 - Saturday, 28th September |
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|---|---|---|
| TIME | SESSION DETAILS | SPEAKERS |
| 7.30 am | Breakfast in respective hotels | |
| 9.15 am | Lucky Draw | |
| 9:30 am | Special Address 1 - The need for a more Trusting World | Richa Chadda, Actor |
| 10:30 am | Keynote Address 4 - Growth with Goodness Chat Powered by Adani | Goodness and Trust can Change the World: Devdutt Pattanaik, Author |
| 11.15 am | Keynote Address 5 | Melissa Waggener Zorkin, Global CEO & Founder - WE Communications followed by a conversation with Mahesh Jayaram, Director, Corporate Communications - Dell India |
| 12 noon | Stories of Trust from Asia: A Power Panel | Elan Shou, (RuderFinn) Johna Burke, (AMEC) and Lee Nugent, (Archetype) Priyanka Tanwar, (LIXIL) moderated by Arun Sudhaman, (The Holmes Report) |
| 12:45 pm | Lunch | |
| 2:00 pm | Keynote Address 6 - Creating a Sense of Trust Between Journalists and PR Professionals | Gregory Galant, CEO - Muck Rack |
| 2:30 pm | Special Address 2 - How to Build, Manage and Measure Brand Trust | Christo van Wyk , Meltwater |
| 2:45 pm | Special Address 3 - Key Findings on Page Research | Peter Debreceny, Page Society |
| 3:15 pm | Keynote Address 7 - Rebuilding Trust - The new mandate of Chief Communications Officers | Arunav Sinha, Head of Communications - Coursera followed by a conversation with Lucy Harvey, Managing Director (METIA) - Hill+Knowlton Strategies |
| 4:00 pm | Keynote Address 8 Evidence-based Creative - Trust in a Left Brain / Right Brain World | Barri Rafferty, President & CEO - Ketchum followed by a conversation with Anant Rangaswami, Author & Editor |
| 4:45 pm | A Special Session | |
| 5:00 pm | Closing Remarks | |
| 5.15 pm | Fun Time | |
| 7.30 pm | Awards Night | |
Day 3 - Sunday, 29th September |
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|---|---|---|
| TIME | DETAILS | |
| 8:00 am | Breakfast in respective hotels | |
| 9:00 am | Departures | |
The full PRAXIS ticket costs Rs 30,000/- + GST. However, the organising team in collaboration with partners is offering individuals a few tickets in phases that are non cancelable and non transferable. These tickets do not include stay. |
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| Super Early Bird | Valid From 10th October 2018 till 18th October 2018 - 8 days, 80 tickets | Rs 10000 |
| Very Early Bird | Valid From 19th October 2018 till 19th December 2018, 80 tickets | Rs 12000 |
| Regular Early Bird | Valid From 20th December 2018 till 31st March 2019, 80 tickets | Rs 15000 |
The following tickets are available for groups and corporates through the invoicing method for 3 or more tickets. 2 or less tickets will have to be purchased online. These tickets do not include stay. |
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| Corporate Early Bird | Valid From 1st April 2019 till 30th June 2019 | Rs 20000 |
| Final Discounted Price | Valid From 1st July 2019 till 30th August 2019 | Rs 25000 |
| Actual Price | Valid From 1st September 2019 till 15th September 2019 | Rs 30000 |
GST @ 18% extra for all tickets. Explara charges not included |
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| Social: | Moksh Juneja Tinu Cherian Anup Sharma Amit Nanchahal |
| Content: | Anubhuti Mathur Kanika Dayal Gurbani Bhatia |
| Operations: | Roshan Alexander Ajit Pai Ritesh Shete Ameeta Vadhera |
| Co Founder: | Amith Prabhu |
